Erik Hanberg Visit
Erik Hanberg is a warmhearted multi-talented person. I first met him in my entrepreneurship class at Washington State University. That day he is the guest speaker of our class and he had a speech about how to raise money and marketing strategies. His presentation made me think more about making a business and the way it will grow up in the future. During the speech, I already know that he is a good speaker with the presentation skill, the way he communicates and his eye contact. Digging a bit about him on Google, I found that he is the author of three books: The Little Book of Gold, The Little Book of Likes, and The Little Book of Boards for the non-profit organization to raise capital. He is also a director that explains the performing skills and audience control during his speech. Although, he gave out a lot of incredibly brilliant marketing tactics. But I would like to state the tactic that I found most interesting. It is called a high expectations. For instance, there is a commer...